Recommendation System with AI and ML

Business ask 

The main aim of Recommendation system is recommend the banking products like Loans, offers, insurance etc. to the user based on their data 

Our approach 

Our approach is hybrid , combination of Collaborative filtering and demographic approach. 

In Collaborative filtering approach, we are dealing with user behavioural data/ lifestyle data and knowledge data. 

In Demographic approach, we are dealing with transaction history. 

Based on the above two approach, we are providing recommendation.